Just launched — Aladey Cassava Fries, grown and made in Suriname

Just launched

A new generation of fries.

Aladey fries are made from Surinamese cassava instead of potato.

See the range
Aladey Cassava Fries, 1000 g pack

1000 gPack size

    Just launched

    Cassava, from Surinamese soil.

    Our new cassava range starts with cassava grown right here in Suriname by Power Crops, then prepared and packed by Foodlab in Paramaribo. Two frozen products, one local root — made for busy kitchens, retail shelves, and everyday meals.

    New Aladey Cassava Fries, 1000 g pack

    Cassava Fries

    1000 g

    A new generation of fries

    A contemporary take on the fry, made from cassava rather than potato. It fries up crisp outside and soft and creamy inside, and the firm bite keeps its crunch.

    • Crisp outside, soft inside
    • Firm, satisfying bite
    • Plant-based and vegan
    • Gluten-free
    • Made for loaded fries, burgers, sharing plates and street food
    • Rooted in Surinamese-Caribbean food culture
    6 min air fryer 15 min oven 5–7 min pan
    New Aladey Cassava Chunks, 1000 g pack

    Cassava Chunks

    1000 g

    From Surinamese soil to every kitchen

    Generous, hearty pieces of cassava with a soft texture and a subtle tropical flavour. They are a versatile base for traditional dishes and modern cooking alike.

    • Made from selected cassava
    • Soft, hearty texture
    • Plant-based and vegan
    • Naturally free from gluten-containing grains
    • Boil, bake or fry — side, snack or ingredient
    • At home in world cuisines and restaurant menus
    6–8 min air fryer 15 min oven 5–7 min pan

    Why the new range

    Not just another fry

    This is not a potato with a different name. Cassava is a bolder root, raised on Surinamese soil, and it rewrites what a fry can be: how it bites, how fast it cooks and who gets to enjoy it.

    A plate of deep-fried Aladey cassava fries with parsley and a pot of ketchup
    • Crisp to the last fry.

      The bite stays firm under sauce and toppings, long after a potato fry gives up.

    • Ready within minutes

      They go straight from the freezer to the air fryer, with nothing to peel and nothing to soak.

    • Gluten Free

      Made from cassava, a naturally gluten-free root. A simple, plant-based choice that fits effortlessly into a variety of lifestyles.

    From root to plate

    A Caribbean staple, completely reimagined.

    Rooted in generations of tradition, our cassava takes on a new form — sliced, seasoned, and fried to golden perfection.

    The pasta range

    Pasta, milled one street away.

    Aladey pasta is made with flour from De Molen, Suriname's only wheat mill and our sister company on the same street. Three shapes, each cut for the way Surinamese kitchens actually cook.

    A plate of Aladey Penne in tomato sauce with basil, beside the 500 g pack

    500 g

    Penne

    The ridges grip thick tomato and meat sauces.

    • A plate of Aladey Fusilli with a meat sauce, beside the 300 g pack

      300 g

      Fusilli

      These spirals trap every bit of sauce, hot or cold.

    • A plate of creamy Aladey Macaroni with basil, beside the 500 g pack

      500 g

      Macaroni

      This everyday elbow works in pastei, oven dishes and one-pot meals.

    Our assortment

    Our Aladey Products

    Frozen cassava and dry short pasta, both made in Paramaribo. Ask us about availability, pack sizes and trade pricing.

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    Our story

    Adding value to what Suriname already grows.

    Foodlab turns raw materials from its sister and partner companies into finished consumer products — pasta from local flour, fries and chunks from local cassava.

    • 2016Foodlab established
    • 2021first local pasta
    • 2ranges, one plant
    01 — Origin

    Established in 2016

    Foodlab N.V. was founded in 2016 as an innovative production unit within the BIG WILL Group, dedicated to strengthening the Surinamese food industry by adding premium value to local raw materials.

    02 — The name

    Ala dey — every day

    The name Aladey comes from how often this food is eaten. Pasta is such a staple on the Surinamese table that it appears ala dey — every day. The cassava range carries the same name for the same reason.

    03 — The raw material

    Two local supply lines

    Flour comes from De Molen, Suriname's only wheat mill and our sister company on the same street. Cassava comes from Power Crops N.V., grown on Surinamese soil. Neither crosses an ocean to reach us.

    04 — The point

    Fresh, affordable, local

    By building on homegrown resources rather than imports, Foodlab keeps products fresh and affordable — and makes a substantial contribution to the national economy while doing it.

    Vertical integration

    Grown here, made here, eaten here.

    01 Grown & milled locally The cassava comes from Power Crops and the wheat flour from our sister company De Molen.
    02 Foodlab adds the value Pasta is extruded and dried; cassava is cut and pre-cooked.
    03 Packed in Paramaribo Everything is sealed on Bowlingstraat, then frozen at −18°C or bagged dry.
    04 On the shelf, in the kitchen Products reach retail and foodservice shelves days after leaving the plant, not months.

    Why Aladey

    Why choose Aladey?

    Three reasons a Surinamese pack earns its place next to the imported ones.

    Made in Suriname

    Made from start to finish in Paramaribo. Every Aladey product supports local people, local businesses, and local production.

    From our family to yours

    Our cassava and flour come from companies within the Big Will Group, including Power Crops and De Molen. Being part of a connected local food network keeps our supply chain close, reliable, and proudly Surinamese.

    Fresh to the shelf

    Less distance means less time in transit. Our products travel from our production line to the store quickly, helping them reach the shelf fresh and ready for your everyday meals.

    Aladey kitchen

    Two ways to put it on the plate

    A plate piled with golden Aladey cassava fries
    Cassava Fries · 6 min in the air fryer

    Loaded cassava fries

    They go straight from frozen to golden, then get piled with whatever you have: cheese, pepper sauce, pickled onion. The bite holds up under it all, which is the whole point.

    Fried Aladey cassava chunks with herbs and a pot of ketchup
    Cassava Chunks · 15 min in the oven

    Golden chunks, salt and herbs

    Big pieces with crisp edges and soft middles. Finish them with sea salt and chopped parsley, and put the bowl in the middle of the table.

    Contact

    Get in touch.

    Call or email us about orders, pricing and availability. If you distribute food in the Caribbean or Latin America, we would especially like to hear from you: Aladey is produced by an established food group with its own mill and its own growers, so supply does not depend on anyone else's schedule.

    • Company Foodlab N.V., part of the Big Will Group
    • Address Bowlingstraat 18
      Paramaribo, Suriname
    • Phone (+597) 481962 · 483464 · 481810
    • Email info@foodlab.sr
    • Distribution Caribbean & Latin America
    • Chamber of Commerce 75881
    Part of Big Will Group